Start today: Join the business design revolution

BUSINESS DESIGN MASTERCOURSE

Business Design is about value creation for the end user and the organisation. You create solutions that: 1. Add value for the end-user; 2. Can be created and maintained efficiently and 3. Generate structural income for the organisation.

In our Business Design Mastercourse of 4 sessions, you will learn how to set up successful innovation projects. The goal is to understand the methodology and how you can apply it to design products and services in your own organisation. We alternate theory with a lot of practice, because this is the only way to master the process.

Check here to see the full programme and schedule an introductory call (15 min) with us. We will tell you more about the content and whether it meets your expectations.

OTHER TRAININGS

In addition to our Business Design Mastercourse, we offer several targeted (in-company) training courses to sharpen your skills as a Business Designer or Design Researcher.

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Running Design Workshop

  • One-day training
  • In-company & public
  • Two experienced trainers
  • Open source toolbox
  • 6-10 participants
  • In-company €4.380,-
  • Public: €560,- p.p.
Training

Boost your workshop facilitation skills! Every design process contains several workshops. Whether you are in the problem fit phase or already at the launch of an MVP. An efficient way of working with a lot of structure enables you and your team to achieve a lot of concrete output. A good facilitator is essential for this.

In this hands-on training, you get to work with different working methods to make the workshops in the design process a success. We discuss group dynamics, time and energy management, among other things. No more boring workshops, but effective sessions with your team. Full of energy and fun.

Applying Design Sprints

  • One-day training
  • In-company & public
  • Two experienced trainers
  • Open source toolbox
  • 6-10 people
  • In-company €4.380,-
  • Public: €560,- p.p.
Training

The Design Sprint is the approach to arrive at a validated prototype in a few days. Do you want to work and innovate faster and more efficiently? Then the Design Sprint is for you.

In this training you will learn the basics: everything about the process (based on the Google Ventures method), the principles and the techniques. You can immediately apply the techniques (also outside a Design Sprint) in your daily work and boost the way of working in your organisation.

For product owners, marketers, insight professionals and designers.

Mastering Design Interviews

  • One-day training
  • In-company & public
  • Two experienced trainers
  • Open source toolbox
  • 6-10 people
  • In-company €4.380,-
  • Public: €560,- p.p.
Training

An important part of the design process is involving the end user. Both at the start of a project, to learn by observing and understanding the context, and later in the process, when you want to test your ideas or prototypes.

During this course you will learn about interview techniques, how to determine the Job to be Done and why this is important, and how to prepare for end user interviews. Lots of practice will enable you to engage in conversation in a more confident and goal-oriented way.

Suitable for everyone who wants enhance their customer-centric approach and thinking.

Visual thinking

  • Getting started training (2 hours)
  • In-company & public
  • One experienced trainer
  • 4-12 people
  • In-company €745,-
  • Public: €125,- p.p.
Training

Visualisation enables you to convey knowledge and ideas quickly and clearly. You can incorporate drawing into your daily work to create focus, involvement and alignment within your team. Your content will also be remembered better if it is accompanied by an image. This is an opportunity to let your projects come alive in your organisation.

In this short course you will learn the basics of business drawing by doing it yourself. You’ll learn how to bring a concept to life quickly and easily. It’s a lot of fun, and you’ll be able to apply it at work the very next day.

Trust us: drawing is not difficult, anyone can do it!

Online whiteboards

  • Getting started training (2 hours)
  • In-company & public
  • One experienced trainer
  • 4-12 people
  • In-company €745,-
  • Public: €125,- p.p.
Training

Remote efficient collaboration? Take action instead of just talking? It is possible with the help of online whiteboards. They enable you to make the step from talking to doing and are therefore indispensable in our work.

We like to share our knowledge and enthusiasm about these tools. The getting started training offers an interactive onboarding of Miro or Mural. You get to know the most important functionalities and learn how you can use them to make your daily work easier.

Get our Toolbox

Want to get started right away? Download our free open source toolbox full of interesting and practical Business Design canvasses.

Jan Zwang | Senior Market & Insights Specialist | VodafoneZiggo

Together with Perspective, the VodafoneZiggo Market Insights team further defined the team’s Way of Working and made it more concrete. We brought more focus to our goals and were trained to better facilitate internal workshops.

Daniëlle Koning | Customer Experience Manager | UWV

The two-day Perspective Design Thinking course is very hands-on. Thanks to a good combination of both theory and practice, it becomes very tangible and easy to translate to one’s own organisation.

Contact us

Can we assist you and your company in finding more suitable solutions? Would you like to exchange ideas or find out more about our Business Design approach? Are you interested in mastering the art of Business Design as well? Please feel free to contact us either by e-mail at contact@perspective.amsterdam or telephone on +31 (0)20 7774071.